When It Comes to Content Marketing – Consistency Requires Planning
It happens all the time. A small business owner starts an e-newsletter, or sets up a Facebook page, or builds a blog with the best of intentions. They are enthusiastic and have lots of ideas. They are determined to post or write something every week. But, after a little while, a week goes by without a post or an article. Perhaps they catch up again, but then another week goes by and then another. Does this sound familiar? If so, your inconsistency is hurting your business. Find out how to be consistent in your content marketing.10 Benefits of Using Infographics
According to 3M Corporation and Zabisco, 90% of information transmitted to the brain is visual and visuals are processed 60,000 times faster in the brain than text. The internet has taken visual marketing to the next level and infographics are becoming a major part of that growth.
Fooling the biggest search engine on the planet is almost impossible today. Websites with questionable content and suspect tactics may incur the wrath of Google with terrible Google search results and an outright ban by the internet titan. There are a few reasons why a business might fail to see its website within Google results, and some of those reasons are innocent while others aren’t so blameless.Using Mobile Devices to Advertise Your Local Business
More than four billion people around the world now use mobile devices every day. Instead of sitting at home and watching movies or playing games on a laptop or desktop, they can now do all the same things with a tablet or smartphone. As a local business owner, you can increase your sales, reach new customers and advertise your company through mobile advertising.9 Tips for Becoming an Entrepreneur
Looking to make a big leap into the world of entrepreneurship? Advice from those who have been there can make the difference between succeeding and failing. To find your entrepreneurial niche in this world, here are a few tips that might just make it easier.Content Marketing Examples and Benefits
Learn how to take advantage of content marketing including by educating consumers, building your brand authority and gaining visibility and traffic. This article details types of content marketing, placement options and outsource opportunities.
People who know how to run a successful business online weren’t born that way… they’ve just gotten past their stumbling blocks to achieve success in business. In this article I’ve outlined ten top stumbling blocks that hold people back in their business…Increase Your Conversion Rates With a Squeeze Page
If you’re looking for a quick way to turn website visitors into customers, it’s time to try a new approach. Directing customers to a specialized landing page instead of your main site provides a targeted way to increase conversions if you choose the right design.Handle and Harness Data Effortlessly With Cloud and Remote Backup
In recent times with the exponential growth of big corporations and the need to store large data prompted big corporations to accept large scale and massive changes in the way they handle data. The recent growth in secure cloud backup and restore services and remote backup literally revolutionized the way businesses handle and harness their data. Moreover, the ever increasing data, calls for optimizing data services so that costs are manageable and efforts and time are not duplicated.What Is Inbound Marketing and Does It Have Any Advantages?
Inbound Marketing is the creation and publishing of content and media, with the focus on just communicating with potential buyers, as opposed to direct selling. The idea is that the company earns their way in by providing helpful and interesting content to draw the customers in; and in this digital age that normally means to get customers to visit their website.Your Market: Where And How You Should Target It
The market that your business is targeting forms the very foundation of your potential customer base. So, before going into a business, it is very important that you choose a good market that satisfies the necessary criteria.Web Marketing Channels Work As A Team, Not Individuals
If you read the excellent Hubspot blog, you readily come across the statement that “email marketing converts higher than any other form of web marketing.” One of the reasons I believe this to be true, is down to the fact that an email is very much like a one on one conversation, we’re focused on it’s contents. This is in contrast to social media, or generic web pages where there are all kinds of distractions to take us away from a specific message. Now this doesn’t mean that we should focus all of our assets and attention on email marketing exclusively.